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IPL & Youtube: The new strategic online revenue model

Sunday, 21 March 2010 by Paurav Shukla

In this post, I want to focus on how a completely new and highly strategic internet marketing revenue model has been created by the brains behind Indian Premier League (IPL). Image via Wikipedia Most of the readers of this website I believe are aware what is cricket? It is a game of umpteen nuances and

Published in Blog

Tagged under: ad revenue, Advertising, Broadcast, Cricket, Google, India, Indian Premier League, Internet marketing, IPL, marketing, online marketing, online revenue, Sport, Strategic marketing, Television, Twenty20, YouTube

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IPL & Youtube: The new strategic online revenue model

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