Synthetic diamonds are forever too, or are they!
Lab-made, synthetic diamonds are becoming increasingly similar in quality, cut, and clarity to natural ones. Technological advances has resulted in their growing use and acceptance in industry – but cracking the luxury consumer market is the final frontier. This is in large part to do with the [Read Story]
Wooing Indian luxury alcohol brand consumers
This may come as a surprise to many readers of my website as to why am I focusing on luxury alcohol consumers and that too [Read Story]
Event Invitation: Beyond Bling: The role of conspicuous consumption in today’s society
Beyond Bling: The role of conspicuous consumption in today’s society 6th November 2012, 3pm – 5pm Clarence Room, Hilton Metropole, Brighton - BN1 2FU Recently, [Read Story]
The Alternative Vote (AV): moving from nominal to ordinal measurement
Tomorrow is a very important day for British citizens when we shall decide our next voting system - labelled as the [Read Story]
Influence of prospect payments psychology and pricing
Influence of prospect payments on pricing OR should you charge more for your iPhone app?
Effect of interpersonal influences on luxury consumption: empirical evidence
The article provides empirical evidence as to how others can influence purchase of luxury goods in different markets and suggests strategic managerial implications.
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Wooing Indian luxury alcohol brand consumers
This may come as a surprise to many readers of my website as to why am I focusing on luxury alcohol consumers and that too for India. Well, recently Euromonitor International published a very interesting report on luxury alcohol market for BRICS economics. The report shows that for luxury alcohol industry, three BRIC countries will be the runner-ups after the US in terms of absolute value growth in luxury alcohol, and India and China are predicted the highest CAGRs over 2012-2017. Source: Euromonitor (2012), Luxury alcohol in the BRICS: How the BRICS are reshaping the luxury alcohol industry [Read Story]
Wooing Indian luxury alcohol brand consumers
This may come as a surprise to many readers of my website as to why am I focusing on luxury alcohol consumers and that too for India. Well, recently Euromonitor International published a very interesting report on luxury alcohol market for BRICS economics. The report shows that for luxury alcohol industry, three BRIC countries will be the runner-ups after the US in terms of absolute value growth in luxury alcohol, and India and China are predicted the highest CAGRs over 2012-2017.
[Read Story]